By Easwaran, Sunanda <br/><br/>
Marketing research: concepts, practices, and cases 

 - 1st 
 - New Delhi  Oxford  2013 
 - x; 605p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.83  / EAS