TY  - BOOK
AU  - Maslen, Andy
TI  -  Persuasive copywriting: Cut through the noise and communicate with impact 
SN  - 9780749483661
U1  - 659.132 
PY  - 2019///
CY  - New Delhi, India
PB  - Kogan Page
KW  - Advertising copy, Persuasion (Psychology), Marketing, Business communication
ER  -