O'Guinn, Thomas C. <br/><br/>
PROMO: Integrated marketing communications 

 - 1st 
 - Delhi  Cengage Learning India Pvt. Ltd.,  2017 
 - 497p. 
<br/><br/><label>ISBN: </label>9788131528105 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Integrated marketing
<br/><br/><label>Dewey Class. No.: </label>658.8