TY  - BOOK
AU  - Pandey, Neeraj
AU  - Singh, Gaganpreet
TI  - Marketing issues in SMEs: Cases from India
SN  - 9788131785058
U1  - 658.8 
PY  - 2013///
CY  - Noida
PB  - Pearson India Education
KW  - Marketing case studies
ER  -