Panda, Tapan K. <br/><br/>
Marketing management: Text and cases 

 - 3rd 
 - New Delhi  Taxmann Publications (P.) Ltd.,  2022 
 - 835 p. 
<br/><br/><label>ISBN: </label>9789356222212 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8