Kumar, Divesh <br/><br/>
Integrated marketing communication in digital age 

 - New Delhi  Wiley India Pvt. Ltd.,  2024 
 - xxvi, 570 p. 
<br/><br/><label>ISBN: </label>9789357466097 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Communication<br/>Digital age
<br/><br/><label>Dewey Class. No.: </label>658.8