TY  - BOOK
AU  - By Mahajan, Vijay
TI  - Rise of rural consumers in developing countries : harvesting 3 billion aspirations
U1  - 339.4/7091724 
PY  - 2016///
CY  - New Delhi
PB  - Sage
KW  - Consumers--Developing countries.  Rural population--Deve
ER  -