By Churchill, Gilbert A. <br/><br/>
Marketing research: methodological foundations 

 - 8th 
 - Chennai  Thomson  2002 
 - xxvi; 1006p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research- methodological foundations Design data-collection method and forms
<br/><br/><label>Dewey Class. No.: </label>658.83  / CHU