By Zikmund, William G <br/><br/>
The power of marketing: creating and keeping customers in an e-commerce world 

 - 7th 
 - Bangalore  Thomson  2001 
 - xxxiii; 689p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>The power of marketing: creating and keeping customers in an e-commerce world
<br/><br/><label>Dewey Class. No.: </label>658.8  / ZIK