By Berson, Alex <br/><br/>
Building data mining applications for CRM 

 - 10th Reprint 
 - New Delhi  Tata McGraw Hill  2006 
 - xxvii,510p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Data mining Descision support systems
<br/><br/><label>Dewey Class. No.: </label>005.74  / BER