By Bowersox, Donald J. <br/><br/>
Strategic marketing channel management 

 - 1st 
 - New Delhi  Tata Mcgraw Hill  2007 
 - xix; 488p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management Strategic marketing channel management
<br/><br/><label>Dewey Class. No.: </label>658.87  / BOW