By Elliott, Richard <br/><br/>
Strategic brand management 

 - 1st 
 - New Delhi  Oxford  2007 
 - xiv; 265p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Use of brands and trademarks
<br/><br/><label>Dewey Class. No.: </label>658.827  / ELL