By Dhunna, Mukesh <br/><br/>
Marketing management: text and cases 

 - 1st 
 - Delhi  Wisdom Publications  2005 
 - iii; 342p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / DHU