By Shaw, Robert <br/><br/>
Marketing payback: is your marketing profitable 

 - 1st 
 - Delhi  Pearson Publications  2006 
 - xiii; 511p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing payback- is your marketing profitable Laws of
<br/><br/><label>Dewey Class. No.: </label>658.802  / SHA