By Parasuraman, A <br/><br/>
Marketing research 

 - 1st 
 - New Delhi  Biztantra  2007 
 - xxiv; 682p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.83  / PAR