By Rai, Alok Kumar <br/><br/>
Customer relationship management: concepts and cases 

 - 1st 
 - New Delhi  P H I  2008 
 - xvi; 247p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer relationship management Customer relationship
<br/><br/><label>Dewey Class. No.: </label>658.812  / RAI