By Crouch, Sunny <br/><br/>
Marketing research for managers 

 - 3rd 
 - Burlington  Elsevier  2007 
 - xvii; 372p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.83  / CRO