By Jain, Subhash C <br/><br/>
Marketing strategy: planning, implementation, and control 

 - 1st 
 - New Delhi  Cengage Learning  2008 
 - 673p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Marketing strategy Portfolio anal
<br/><br/><label>Dewey Class. No.: </label>658.802  / JAI