By Jain, Subhash C. <br/><br/>
Marketing strategy: planning, implementation and control 

 - 1st 
 - Australia  Cengage Learning  2008 
 - 673p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management Marketing strategy Portfolio anal
<br/><br/><label>Dewey Class. No.: </label>658.802  / JAI