By Stevens, Robert E. et al. <br/><br/>
Market opportunity analysis: text and cases 

 - 1st 
 - Mumbai  Jaico Publishing House  2008 
 - xi; 263p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic management and planning Market demand analysi
<br/><br/><label>Dewey Class. No.: </label>658.15  / STE