By Drewniany, Bonnie L. <br/><br/>
Creative advertising 

 - 1st 
 - New Delhi  Cengage Learning  2008 
 - 251p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising Direct marketing
<br/><br/><label>Dewey Class. No.: </label>659.1  / DRE