By Goldenberg, Jacob <br/><br/>
Cracking the ad code 

 - 1st 
 - New Delhi  Cambridge University Press  2011 
 - x,168p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>659.1  / GOL