Edited by Heath, Robert L <br/><br/>
The Sage handbook of public relations 

 - New Delhi  Sage  2010 
 - xv;773p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relation-media Public relations- media
<br/><br/><label>Dewey Class. No.: </label>659.2  / THE