By Blythe, Jim <br/><br/>
The essence of consumer behaviour 

 - 1st 
 - New Delhi  Prentice Hall  1997 
 - x; 206p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>consumer behaviour
<br/><br/><label>Dewey Class. No.: </label>658.8342  / BLY