By Kotabe, Masaaki <br/><br/>
Global marketing management 

 - 5th 
 - New Delhi  Wiley  2012 
 - xxiii; 717p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management Global marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT