By Barnard, Alan <br/><br/>
Campaign it 

 - 1st 
 - New Delhi  Kogan Page  2012 
 - x; 222p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising Communication
<br/><br/><label>Dewey Class. No.: </label>650.1014  / BAR