By Lamb, Charles W. <br/><br/>
MKTG : A South-Asian Perspective 

 - 1st 
 - New Delhi  Cengage  2016 
 - xvii; 666p 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / LAM