By Bhat, Harish <br/><br/>
The Curious marketer: expeditions in branding and consume behaviour 

 - 1st 
 - Gurgaon  Portfolio  2017 
 - xxvi: 322p. 
<br/><br/><label>ISBN: </label>9780670089758 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding<br/>Branding,
<br/><br/><label>Dewey Class. No.: </label>658.827  / BHA