By Batra, Rajeev <br/><br/>
Advertising management 

 - 5th 
 - Delhi  Pearson Education  2006 
 - 768p. 
<br/><br/><label>ISBN: </label>8177588508 
<br/><br/><label>Subjects--Topical Terms: </label><br/> Management<br/> Marketing<br/>Advertising<br/>Advertising, Marketing, Management
<br/><br/><label>Dewey Class. No.: </label>659.1  / BAT