000 00380nam a2200145Ia 4500
008 211013s9999 xx 000 0 und d
082 _a659.1
_bSHI
100 _aShimp, Terence A.
_92552
245 0 _aIntegrated marketing in advertising promotion
250 _a8th
260 _c2012
_bCengage
_aNew Delhi
300 _a666p
650 _aadvertising promotion
_92553
942 _cBK
999 _c1575
_d1575