000 | 00380nam a2200145Ia 4500 | ||
---|---|---|---|
008 | 211013s9999 xx 000 0 und d | ||
082 |
_a659.1 _bSHI |
||
100 |
_aShimp, Terence A. _92552 |
||
245 | 0 | _aIntegrated marketing in advertising promotion | |
250 | _a8th | ||
260 |
_c2012 _bCengage _aNew Delhi |
||
300 | _a666p | ||
650 |
_aadvertising promotion _92553 |
||
942 | _cBK | ||
999 |
_c1575 _d1575 |