000 | 00388nam a2200145Ia 4500 | ||
---|---|---|---|
008 | 211013s9999 xx 000 0 und d | ||
082 |
_a658.8 _bBEA |
||
100 |
_aBy Bearden, William O. _93163 |
||
245 | 0 | _aMarketing: principles and perspectives | |
250 | _a5th | ||
260 |
_c2007 _bMcGraw Hill _aNew Delhi |
||
300 | _axxxvi; 588p. | ||
650 |
_aMarketing Management _9700 |
||
942 | _cBK | ||
999 |
_c1994 _d1994 |