000			00413nam a2200145Ia 4500
008			211013s9999 xx 000 0 und d
082			_a658.8 _bTHE
100			_aEditor by Varadarajan, P Rajan _94101
245		4	_aThe business of marketing
250			_a1st
260			_c2001 _bJaico Publishing House _aMumbai
300			_axi; 366p.
650			_aThe business of marketing- strategy research _94102
942			_cBK
999			_c2662 _d2662