000 00459nam a2200145Ia 4500
008 211013s9999 xx 000 0 und d
082 _a658.802
_bPAR
100 _aBy Parry, Mark E.
_94895
245 0 _aStrategic marketing management: a means-end approach the McGraw-hill executive MBA series
250 _a1st
260 _c2002
_bTata McGraw-hill
_aNew Delhi
300 _aix; 275p.
650 _aMarketing Marketing-strategic Management
_94896
942 _cBK
999 _c3222
_d3222