000 00418nam a2200145Ia 4500
008 211013s9999 xx 000 0 und d
082 _a658.812
_bBES
100 _aBy Best, Roger J.
_95043
245 0 _aMarket-based management: strategies for growing customer value and profitability
250 _a4th
260 _c2005
_bPHI
_aNew Delhi
300 _axxii; 506p.
650 _aMarketing Management
_9700
942 _cBK
999 _c3322
_d3322