000 | 00408nam a2200145Ia 4500 | ||
---|---|---|---|
008 | 211013s9999 xx 000 0 und d | ||
082 |
_a658.827 _bMAT |
||
100 |
_aBy Mathur, U. C. _91085 |
||
245 | 0 | _aBrand management: text and cases | |
250 | _a1st | ||
260 |
_c2006 _bMacmillan _aNew Delhi |
||
300 | _axiv; 173p. | ||
650 |
_aBrand management Advertising Marketing Brand name pla _95398 |
||
942 | _cBK | ||
999 |
_c3596 _d3596 |