000 00390nam a2200145Ia 4500
008 211013s9999 xx 000 0 und d
082 _a658.802
_bFER
100 _aBy Ferrell, O. C.
_91528
245 0 _aMarketing strategy
250 _a3rd
260 _c2005
_bThomson
300 _axx; 628p.
650 _aMarketing management Marketing StrategyRelationship management
_95979
942 _cBK
999 _c4012
_d4012