000 00397nam a2200145Ia 4500
008 211013s9999 xx 000 0 und d
082 _a658.827
_bMAT
100 _aBy Mathur, U C
_91085
245 0 _aProduct and brand management
250 _a1st
260 _c2007
_bExcel Books
_aNew Delhi
300 _axvii; 534p.
650 _aBrand management Product and brand management
_91787
942 _cBK
999 _c4104
_d4104