000 | 00392nam a2200145Ia 4500 | ||
---|---|---|---|
008 | 211013s9999 xx 000 0 und d | ||
082 |
_a659.1 _bTHE |
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100 |
_aEdited by Mackay, Adrian R. _96339 |
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245 | 4 | _aThe practice of advertising | |
250 | _a5th | ||
260 |
_c2007 _bButterworth-Heinemann _aNew Delhi |
||
300 | _axxiv; 367p. | ||
650 |
_aAdvertising Marketing _9747 |
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942 | _cBK | ||
999 |
_c4295 _d4295 |