000 | 00387nam a2200145Ia 4500 | ||
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008 | 211013s9999 xx 000 0 und d | ||
082 |
_a658.8 _bPAL |
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100 |
_aBy Palmer, Adrian _9821 |
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245 | 0 | _aIntroduction to marketing: theory and practice | |
250 | _a1st | ||
260 |
_c2004 _bOxford University Press _aNew Delhi |
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300 | _axxiv; 645p. | ||
650 |
_aMarketing _967 |
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942 | _cBK | ||
999 |
_c438 _d438 |