| 000 | 00403nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 211013s9999 xx 000 0 und d | ||
| 082 |
_a659.1 _bSHA |
||
| 100 |
_aBy Shah, Kruti _96707 |
||
| 245 | 0 | _aAdvertising and promotions: an IMC perspective | |
| 250 | _a1st | ||
| 260 |
_c2010 _bTata McGraw-Hill _aNew Delhi |
||
| 300 | _axxx; 987p. | ||
| 650 |
_aAdvertising Marketing Management _9371 |
||
| 942 | _cBK | ||
| 999 |
_c4562 _d4562 |
||