| 000 | 00397nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 211013s9999 xx 000 0 und d | ||
| 082 |
_a658.8 _bUSP |
||
| 100 |
_aBy Upshaw, Lynn _96727 |
||
| 245 | 0 | _aTruth: the new rules for marketing in a skeptical world | |
| 250 | _a1st | ||
| 260 |
_c2008 _bPHI _aNew Delhi |
||
| 300 | _avii; 279p. | ||
| 650 |
_aMarketing Marketing Management _955 |
||
| 942 | _cBK | ||
| 999 |
_c4576 _d4576 |
||