000 00370nam a2200145Ia 4500
008 211013s9999 xx 000 0 und d
082 _a658.8
_bKEL
100 _aEdited by Iacobucci, Dawn
_96900
245 0 _aKellogg on integrated marketing
250 _a1st
260 _c2007
_bWiley India
_aNew Delhi
300 _axxi; 314p.
650 _aMarketing
_967
942 _cBK
999 _c4685
_d4685