000 00348nam a2200145Ia 4500
008 211013s9999 xx 000 0 und d
082 _a658.827
_bTYB
100 _aBy Kotler, Philip
245 0 _aKellogg on branding
250 _a1st
260 _c2007
_bWiley India
_aNew Delhi
300 _axvii; 334p.
650 _aBranding
_91438
942 _cBK
999 _c4702
_d4702