000 00406nam a2200145Ia 4500
008 211013s9999 xx 000 0 und d
082 _a658.827
_bSMI
100 _aBy Smilansky, Shaz
_97164
245 0 _aExperiential marketing: a practical guide to interactive brand experience
250 _a1st
260 _c2009
_bKogan Page
_aNew Delhi
300 _avii; 264p.
650 _aMarketing
_967
942 _cBK
999 _c4893
_d4893