000 00407nam a2200145Ia 4500
008 211013s9999 xx 000 0 und d
082 _a658.8
_bMOH
100 _aMohr, Jakki, Sanjit Sengupta, Stanley Slater
_98414
245 0 _aMarketing of High-Technology Products and Innovations
250 _a3rd
260 _c2011
_bPearson
_aNew Delhi
300 _axxv, 538p.
650 _aMarketing
_967
942 _cBK
999 _c5818
_d5818