| 000 | 00391nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 211013s9999 xx 000 0 und d | ||
| 082 |
_a658.827 _bKAP |
||
| 100 |
_aBy Kapferer, Jean Noel _9598 |
||
| 245 | 4 | _aThe new strategic brand management | |
| 250 | _a5th | ||
| 260 |
_c2012 _bKogan Page _aNew Delhi |
||
| 300 | _axviii; 492p. | ||
| 650 |
_aStrategic brand management _95028 |
||
| 942 | _cBK | ||
| 999 |
_c6498 _d6498 |
||