000 00437nam a2200145Ia 4500
008 211013s9999 xx 000 0 und d
082 _a658.8
_bKAP
100 _aBy Kapferer, Jean Noel
_9598
245 4 _aThe luxury strategy: break the rules of marketing to build luxury brands
250 _a2nd
260 _c2012
_bKogan Page
_aNew Delhi
300 _axi; 395p.
650 _aMarketing strategy Marketing Management
_97557
942 _cBK
999 _c6500
_d6500