000 00388nam a2200145Ia 4500
008 211013s9999 xx 000 0 und d
082 _a658.80089
_bMAC
100 _aEdited by Maclaran, Pauline
_910203
245 4 _aThe sage handbook of marketing theory
250 _a1st
260 _c2013
_bSage
_aNew Delhi
300 _axviii; 523p.
650 _amarketing theory
_910204
942 _cBK
999 _c7308
_d7308