000			00356nam a2200145Ia 4500
008			211013s9999 xx 000 0 und d
082			_a658.8 _bRIE
100			_aBy Ries, Al _91490
245		0	_aMarketing warfare
250			_a1st
260			_c2003 _bTata McGraw-Hill _aNew Delhi
300			_aviii; 216p.
650			_aMarketing warfare _91491
942			_cBK
999			_c866 _d866