000 | 00485nam a2200157Ia 4500 | ||
---|---|---|---|
008 | 211018s9999 xx 000 0 und d | ||
020 | _a9781259026812 | ||
082 |
_a658.8 _bZEI |
||
100 |
_aBy Zeithaml, Valarie A. _91358 |
||
245 | 0 | _aServices marketing: integrating customer focus across the firm | |
250 | _a6th | ||
260 |
_c2013 _bTata Mcgraw Hill _aNew Delhi |
||
300 | _axxii; 711p. | ||
650 |
_aServices marketing, Managing demand and capacity, Servic _911576 |
||
942 | _cBB | ||
999 |
_c8708 _d8708 |